Kayla Ross — content creator for small businesses

Put down the phone. I’ve got the camera from here.

You started this business to build something, not to spend your afternoons wrestling with lighting and captions. I capture the quiet magic of your daily work so you can stay focused on it.

Call or text 865-919-6463
Kayla Ross, content creator for small businesses
Kayla Ross and her family
Why Local Bestie started

The story behind Local Bestie

Hi, I’m Kayla. I’m 32, I started out in education, and I never thought my career would land here — but looking back, the signs were always there.

When I was a spray tan artist, I made every single post myself. I loved the creative side as much as the service side, and I realized that helping a small business look beautiful online was something I genuinely enjoyed.

Today, I create content for two local businesses — a floral shop and an esthetician studio — and I’ve seen firsthand what happens when a business owner finally stops staring at a blank caption box.

I started Local Bestie because I always hated seeing small businesses struggle on social media. Not because they aren’t good at what they do, but because they’re busy doing it. That’s where I come in. I take the content burden off your plate so you can get back to running the business you love.

Florist client
Esthetician client
Who You Help

I don’t help everyone — just businesses like yours

Local Bestie is built for the small, hands-on businesses that make a neighborhood feel like home. If you’re pouring lattes, arranging bouquets, or making people feel beautiful, I’m here to make sure the internet sees what you do.

Boutiques
Coffee Shops
Florists
Estheticians
Realtors
Bakeries
Hair Stylists
Event Businesses
Local Service Businesses

Your business is the heart of the neighborhood. Let’s make sure it shows online.

The Process

What happens when you hire me

01

Reach out.

Send a text, call, or email. Tell me a little about your business and what’s feeling stuck.

02

We chat about your business.

We talk about your goals, your vibe, and what makes your shop or service special.

03

I build your content plan.

I put together a custom plan that fits your schedule, your brand, and your budget.

04

You send photos/videos.

Snap what you can from your day, or I come by and capture it for you.

05

I create everything.

I turn the raw moments into edited videos, captions, and posts that sound like you.

06

You post with confidence.

You get a full week of content ready to go. Just hit post — or I can do that part too.

Practical help for busy people

Monthly recurring support to keep your brand human and your feed moving.

Short-form Stories

Natural, non-staged video content optimized for the way people actually watch today.

Visual Inventory

High-resolution stills of your space, your team, and your latest creations for web and print.

Social Rhythm

A full content calendar managed end-to-end, so you never have to think 'what should I post?'.

What you gain

It’s not about followers. It’s about impact.

When you hand off the content burden, the results show up in your business — not just your feed.

Consistent posting

Your feed stays active, familiar, and easy to trust — no more random three-week gaps.

Better branding

Your photos, videos, and captions finally look and sound like the same business.

More confidence

You stop second-guessing what to post and start showing up like the expert you are.

More inquiries

The right people see your work, remember your name, and reach out to book.

Saved hours every week

You get back the time you were spending staring at a blank caption box.

“We booked three new clients after posting consistently.”

— Local Bestie client

Pricing

A few ways we can work together

These are the starting points I use most often. Every business is different, so your final quote is tailored to what you actually need.

Bestie

Basics

$150/ week
  • 3 custom Instagram posts
  • Caption writing
  • Scheduling posts
  • Canva graphics

The perfect foundation to stay consistent and show up online!

Most popular

Bestie

Plus

$180/ week
  • Everything in Basics
  • Reels or short videos
  • Story posts
  • Monthly content planning
  • Promotions and event posts
  • Basic engagement

More content, more visibility, more growth!

Bestie

VIP

$200+/ week
  • Everything in Plus
  • Facebook + Instagram
  • Email marketing
  • Content photography
  • Event planning, etc.

The all-in-one touch for major results.

Add-on services
Photography Days
Logo Design
Email Newsletters
Flyers & Graphics
Facebook Ads

These prices are not set in stone. Tell me what you need and I’ll send a custom quote that fits your goals and budget.

Refer a Bestie

Share the love, save $50

If someone uses your name in their referral, you’ll get one week of content for only $100 — that’s $50 off! It’s my way of saying thank you for spreading the word.

Questions answered

FAQ

The things most business owners want to know before handing over the camera.

Not at all. You can send photos, short clips, or even just ideas. I can also come on-site to capture content for you if you’re nearby.
Everything is sent to you in advance for review. You can request tweaks before anything goes live, so you always feel confident about what’s posted.
That’s exactly why I’m here. I build your content calendar, write the captions, and plan the visuals so you never have to stare at a blank screen again.
Yes! I can design quote cards, highlight covers, sale graphics, and anything else that keeps your feed looking polished and on-brand.
I can post directly for you, or I can send everything ready for you to publish with one tap. Whichever feels more comfortable.
Instagram, TikTok, Facebook, Pinterest, and Google Business. I focus on the platforms that actually move the needle for local businesses.
Plans start with a 3-month commitment so we can really build momentum. After that, you can cancel anytime — no hard feelings!
Absolutely. You can start small and add more posts, platforms, or on-site shoots as your business grows.

Let’s get your business seen

Call, text, or email me. I only take on three local businesses at a time so each feed gets the care it deserves.

865-919-6463